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All our workshops are given face-to-face and/or remotely. They are open for 4 to 8 participants.


Objective of the workshop:Know how to develop and deploy a global strategic marketing plan


Program content:

  • Principles of strategic planning
  • Principles of implementing a marketing roadmap
  • Tools for designing, managing and monitoring marketing action plans
  • Managerial posture and interpersonal relations
  • Financial and legal principles

Develop and deploy the marketing plan

  • Technical or operational framework, beginner or experienced

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